Say hello to the Ultra Boot Finder
Wed, Mar 01.23


Ever wished you had a personal shopper for football boots? Someone who could tell you exactly which football boot is best for you? Well, we’ve been working on something just for you.
Ever since King Henry VIII first ordered a pair in 1526, bootmakers have been striving for that perfect fit. They introduced studs in the 1800s, ushered in a new era of contemporary designs in the 1960s, and technological innovation in the last decade alone has given us exponentially more options.
Players today have hundreds of boots to choose from; different brands, different styles, different surfaces. More options means more complexity though, and more ways to choose the “wrong” boot. Poorly fitting boots can cause pain and discomfort, put you at risk of injury and negatively impact your performance.
So, how do we choose the right fit?
Introducing the Ultra Boot Finder; a powerful new tool from Nike and Ultra Football.
Maybe you have narrow feet, wide feet, arched feet, or flat feet. Maybe you want boots for speed, or boots for style. We know better than most how important it is to choose the right football boot, and how difficult that choice can be.
That’s why we built the Boot Finder – to give you a simple and powerful way to find the best fit for you. Not just for comfort, but for better performance, fewer injuries, and more confidence on and off the field.
Personal recommendations are only a few clicks away.
Just answer a few simple questions about you, your fit and your playing style, and the Boot Finder will generate personalised recommendations for you. You can buy your boots online right away, or take your recommendations in-store for a fitting.
Save time and money, and get a better fit with the Ultra Boot Finder.
Note: Version 1 of the Boot Finder is limited to Nike brand boots, but we’re working on a wider range for the next iteration.
Share this: