Bloke Core: The Football-Inspired Fashion Trend Taking 2023 by Storm
Mon, Oct 02.23
Most of you mag readers might have been doing this for years, but now rocking football jerseys is a trend - and it's blowing up. "Bloke Core" is the term for a fashion trend that blends everyday casual attire with a distinct football-inspired aesthetic. Picture well-worn denim paired with football team jerseys or track jackets. It's a trend that effortlessly marries comfort with style, making it an ideal choice for everyday wear.
The term "Bloke Core" first surfaced as a jest in late 2021, courtesy of American TikToker Brandon Huntley, who noticed that many British football YouTubers frequently used the term "bloke." However, this playful notion rapidly gained traction and has now evolved into one of the most prominent fashion trends of 2023. Don't just take our word for it—attend any music festival, and you'll likely spot numerous individuals confidently donning football jerseys as part of their latest fashion ensembles.
While Bloke Core is often associated with British football culture, it is by no means exclusive to football enthusiasts. This trend resonates with people of all ages and genders and is adaptable to various settings, from casual outings to both sporting and music events.
Here are some handy tips for crafting your Bloke Core outfit:
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Start with a football jersey: Whether you opt for a vintage classic or one from the current season, the choice is yours. Vintage jerseys can be sourced from places like PFC Vintage, Classic Football Shirts, Cult Kits, thrift stores, or online marketplaces like eBay or Facebook Marketplace. If you're looking for contemporary options, Ultra Football, a trusted name in Australia, boasts the most extensive range, both in stores and online.
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Pair your jersey: Match it with jeans, chinos, or shorts for a well-rounded look.
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Footwear: Elevate your ensemble with sneakers or boots that complement your style.
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Layering: For those looking to make a bolder statement, consider layering your jersey or track jacket over a hoodie or a button-down shirt.
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Accessorise: To put the finishing touches on your look, add sunglasses or a baseball cap. If you're heading to a football match, don't forget to include a scarf or other team-branded accessories.
Although Bloke Core remains relatively fresh on the fashion scene as a term, its rapid global growth is undeniable, and Australia is no exception. Renowned football giants like Manchester United have recognised the trend's potency, teaming up with adidas to launch their own line of Bloke Core-inspired football apparel. It's a term that has reached a much wider audience with people who aren't even fans of the game itself wanting to get involved.
Bloke Core is a remarkably adaptable trend that allows you to infuse your unique style. Feel free to experiment and have fun with it—there are no rigid rules, and sporting a sick retro or current day jersey is bound to catch someone's eye.
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